Crafting a strategic social media presence for pbp across platforms like Instagram, LinkedIn, and Facebook, our goal was to design an aesthetically pleasing, minimalist, and informative portfolio that broadens outreach. The idea was to showcase completed projects, whether recent or older, and won competitions over a span of 3-6 posts. Adhering to a structured grid, each series captures the recurring themes of location, the overarching image, and details or unique aspects tailored to each project.